About Jerron and Violet Dennis
Jerron Dennis, Owner of So Flo Luxury Bookings, heads Luxury Concierge Services, as well as, B2B/B2C guerilla marketing, the Manifest Greatness Business Network, community outreach and volunteerism. He was formerly a franchisee and regional guerrilla marketing coordinator for Liberty Tax Services corporate office located in Virginia Beach, VA. John Hewitt, the former CEO of Liberty Tax Service at that time, saw Jerron working as a roadside waver for one of the franchise owner's stores located in the Hampton Roads area of Virginia and was impressed by his energy, zeal and joy that he displayed while trying to attract attention to the store location and pull-in possible clients. Jerron would eventually go on to assist with the creation of the Liberty Tax Service corporate office Guerrilla Marketing department, alongside Mr. Hewitt's son, Danny Hewitt. Together, the pair travelled throughout the United States to train franchise owners and their marketing staff on how to create and implement successful guerrilla marketing strategies. Before departing from the Liberty Tax Service franchise, Jerron would also became the franchisee of the very first store he worked outside of as a part-time roadside waver when he was younger. He has been featured in various print articles and locally televised news reports including The Wall Street Journal, NBC News in Atlanta, GA, The Palm Beach Post, First Coast News and more citing his work as a guerrilla marketing specialist for over a decade. The mentorship, life changing opportunities and encouragement that Mr. Hewitt, Martha O'Gormon, the Hewitt family, The Baste family in Chicago, IL (Baste Financial) and others he met through his time at Liberty Tax Service spanning over 20+ years would inspire Jerron to become an entrepreneur and small business owner.
Violet Dennis, Owner of So Flo Luxury Bookings, serves as Operations Manager and Lead Projects Travel Coordinator for the agency assisting with large group travel for athletic teams, educational institutes, non-profit organizations, medium to large scale special events, business seminars and retreats, as well as, music, entertainment and reality tv celebrities. After retiring from the government as an administrative professional, she went on to run operations for their tax business in Norfolk, VA. As a female entrepreneur who identifies with both the chronic health and disabilities communities, she had to overcome many challenges. She previously wrote faith-based articles that were featured in various online and print publications, as well as, personal stories about her health journey. Violet was ordained into ministry in January 2011 at Freedom In Christ Church in Virginia Beach, VA under her former covering, Apostle Demontae Edmonds, but stepped back from ministry due to her declining health. She also produced ground-breaking music podcasts known as the Holy Jamz Show and Fuzion Zone Radio shows where she and her then business partner, Carlos G (Hype Hop Records), DJ Lyfe (Pastor in Hampton Roads, VA) and guest show host, Comedian Quincy Carr interviewed mainstream award winning artists, major independents and faith-based artists, groups, producers and others within the music, tv, film and entertainment industry. Violet spearheaded a community outreach program she created known as "The Christ In The Hood Project" which started in her hometown Miami, FL and then was relaunched in Chesapeake, VA where she brought in volunteer speakers, business owners and faith-based contemporary artists to put on concerts in a local public housing community, as well as, to speak on different topics.
